Three Approaches to Closing the Loop on Customer Feedback
Before you invest in closed-loop customer feedback management or Voice of the Customer software, make sure you have a plan to...
Using Strategic Planning to Operationalize Customer Feedback
Zoe Kasper, Director of Client Experience at PeopleMetrics, shares how her group uses strategic planning to embed Voice of the...
Using Voice of the Customer Software to Operationalize Customer Feedback
Behind the scenes with PeopleMetrics Application Engineering team and examining how they help clients deliver better customer...
How Voice of the Customer Software Can Improve Marketing Agility
This “marketing agility” trend within the pharmaceutical industry is bringing companies one step closer to a Voice of the Customer...
Making the Customer Experience Vision a Reality in the Pharmaceutical Industry
A primer for successful customer experience strategy in the pharmaceutical industry.
American Hotel's World-Class Service Begins With Listening to Customers
This story from American Hotel Register Company is the third in a series covering individuals leading the customer experience...
From Customer Dissatisfaction to Cutting-Edge Customer Experience
This story from Signature Flight Support is part of a series highlighting individuals transforming the customer experience within...
Choosing What to Put in Your Customer Journey Map
Focus on a single moment of truth if your customer experience strategy feels intangible. Also use customer experience management...
A Beginner’s Guide to Operationalizing Customer Feedback
Four steps for customer feedback management in your organization, so you can make your customer experience strategy stick.