How to Create a Customer Experience Moat: Lessons Spotify and Uber
Spotify and Uber's new partnership is a great example of building a moat to keep your customer experience fresh and your...
The Mechanics of Customer Experience (and Three Lessons)
A trip to the mechanic turns into a lesson on customer experience strategy.
How Your Culture Can Improve Customer Experience
A strong customer experience strategy starts with a customer-centric culture.
Two Ways to Measure and Leverage Data for Amazing Customer Experiences
To avoid data frustration and to re-enforce customer centricity, collect customer feedback and focus on singular, simple actions.
Constructing the Mobile-Friendly Customer Feedback Survey: A Guide
Here are some of the finer details of designing mobile-friendly customer feedback surveys.
A History of Brand and Customer Experience (Part 1 of 2)
A short history of brand reputation and customer experience, and how PeopleMetrics approaches customer experience strategy with...
A Christmas (Customer Experience) Story
A poor customer experience with Teleflora leads to customer loyalty with a local flower shop.
What a Supernatural TV Show Can Teach You About Online Customer Experience
Misha Collins from Supernatural is an example of how to use social media to improve customer experience.
How Customer Trust Defines Customer Experience
What a tailor can teach you about customer experience strategy and customer loyalty.