Stories of Customer Experience Greatness
Here are four customer experience strategy stories from Forrester's Forum for Customer Experience Professionals.
Customer Touchpoints Matter: Even at Political Fundraisers
Winning your “on the fence” voters and customers can make the difference in your customer experience strategy.
Using Customer Feedback to Avoid the Ivory Tower Trap
You know a great customer experience is important, but how should that influence the big picture customer experience strategy.
Using Insights to Operationalize Customer Feedback
This series highlights individuals from PeopleMetrics and how they contribute to customer experience strategy and customer...
Will the Customer Experience Profession Change the World?
There's evidence that regardless of the industry you work in; if you work in the customer experience profession, you just might be...
Using Strategic Planning to Operationalize Customer Feedback
Zoe Kasper, Director of Client Experience at PeopleMetrics, shares how her group uses strategic planning to embed Voice of the...
Using Voice of the Customer Software to Operationalize Customer Feedback
Behind the scenes with PeopleMetrics Application Engineering team and examining how they help clients deliver better customer...
How Voice of the Customer Software Can Improve Marketing Agility
This “marketing agility” trend within the pharmaceutical industry is bringing companies one step closer to a Voice of the Customer...
Using Social Media to Build Customer Loyalty
The success of companies in the social media space proves that social media feedback management can be a powerful tool for...